For nonprofits, peer-to-peer fundraising is an effective way to engage your community, connect with both new and existing supporters, and bring in donations, all at the same time. During a peer-to-peer campaign, individuals or teams of supporters reach out to ...Read More

Selecting software for your nonprofit isn’t what it used to be. There was a time when it was a well-established process with a repeatable formula: You had technology for a specific functional purpose. You decided you needed to replace ...Read More

At Heller Consulting, we’re seeing a technology misstep when implementing marketing automation tools that should be a cautionary tale for all nonprofits. Some nonprofits are purchasing software solutions, contracting with one of the software vendors’ partners for a quick, ...Read More

As a nonprofit fundraising professional who has to consistently generate new donor engagement ideas, you might find yourself struggling from time to time to think of new ways to bring funds into your organization. Email campaigns, annual events, donor outreach, ...Read More

Most nonprofit organizations understand the value of data. For years, nonprofits have relied on using data for complex segmentation in direct mail and email marketing. As we at Heller Consulting keep our eye on trends in technology and the nonprofit ...Read More

As fundraisers, you have been asked to constantly adapt over the last two years. The global pandemic accelerated changes in how you engage with donors, volunteers, and supporters. And the changes aren’t over yet. With hybrid options in demand, ...Read More

Recent technology and digitalization trends have made it easier than ever for nonprofits to build an engaged community. Communicating and connecting with supporters using online messaging features, group chats, virtual community walls, and live online events have enabled nonprofits across ...Read More

Have you ever attended an event that seemed to never end? You probably felt like the speakers could have taken a “less is more” approach or the schedule could have included more than a series of PowerPoint presentations. Events like ...Read More

Employee turnover at nonprofits is at the forefront of many nonprofit leadership conversations.   Of course, you face the task of replacing staff members that walk out the door. But you also lose their knowledge about your organization when they leave, ...Read More

At Heller, we find it helpful to listen to experts discuss important topics that impact the nonprofit sector. That’s why we’ve started Connected Cause. Connected Cause is a podcast for leaders at nonprofits and higher education institutions, and ...Read More