Kaia Swift, Author at Heller Consulting

Marketing Automation

Don’t Let Gmail and Yahoo Mail Changes Impact Your Email Deliverability

Gmail and Yahoo Mail have announced that they are making changes to their email authentication requirements early in 2024. Is your nonprofit ready for the changes? Let’s look at some key points about the changes and how they might impact email deliverability for your organization’s mass marketing emails. What are the changes to Gmail and

Kaia Swift November 29, 2023

Technology Strategy

Fundraising with the New Salesforce Nonprofit Cloud: An Overview for Nonprofits

If your nonprofit is interested in moving to Salesforce for your fundraising needs, your range of options just got wider. Salesforce recently rolled out the much-anticipated Nonprofit Cloud for Fundraising in the Winter ’24 Release. Here is an overview of the new Salesforce Nonprofit Cloud for Fundraising offering: What is the Nonprofit Cloud for Fundraising?

Kaia Swift November 16, 2023

CRM

How to Make Confident Nonprofit Technology Choices in 2024

The rapid pace of change in nonprofit technology has been on my mind a lot this year. This summer, I wrote an article about the shifts in nonprofit technology that are bringing exciting new products and capabilities to the sector. Meanwhile, as the pace of nonprofit technology innovation accelerates, technology decisions are becoming more complicated.

Kaia Swift November 9, 2023

A hand holds a transparent tablet with a glowing cloud computing icon above it, symbolizing cloud storage and data transfer against a dark blue background.

Salesforce

Salesforce Solutions for Nonprofits

The basics Salesforce Solutions for Nonprofits Table of Contents More options to meet your mission You may be considering using Salesforce solutions for your nonprofit organization. But your choices in Salesforce offerings are different than they once were – even just a year ago. Today, you have more options. In the past, if nonprofits

Kaia Swift October 20, 2023

Uncategorized

Putting the Joy Back into Fundraising for Your Nonprofit

Fundraising might begin with the word “fun,” but not all fundraisers are having a good time – or more importantly, getting satisfaction from their jobs. In the report, A National Study of Staffing Challenges in Nonprofit Fundraising by DickersonBakker: Sixty-three percent of nonprofit leaders surveyed said they experience some level of staff turnover in their

Kaia Swift October 18, 2023

CRM

3 Steps to Develop a High-Performing Team for Your Nonprofit

Your nonprofit might have a lot of talented staff members. But are they performing at their best within your team? Building a high-performing team takes time. It requires nurturing, developing individuals’ capabilities, and improving how those individuals work together. And it’s worth the time and effort. Developing a high-performing team leads to greater efficiency. Your

Kaia Swift October 11, 2023

Education

Takeaways for Advancement Services Professionals from AASP Summit 2023

Here at Heller Consulting, we always look forward to attending the annual AASP Summit. It’s a great opportunity to hear more about what’s on the minds of advancement services professionals from higher education institutions and nonprofit organizations. Last month’s AASP Summit 2023 didn’t disappoint. What advancement services professionals are talking about We had multiple conversations

Kaia Swift October 9, 2023

Optimization

Brainstorming Tools for Your Nonprofit’s Technology Projects

When your nonprofit organization is embarking on a new technology project, you might not think of brainstorming as something you need to do. But, in fact, it’s an important step in building a strong technology strategy and a culture of continuous innovation and improvement. Why? Because technology strategy is about more than just implementing new

Kaia Swift October 5, 2023

CRM

An Overview of the New Salesforce Nonprofit Cloud for Grantmaking

If your nonprofit organization or foundation disburses funds through grants, then there’s a new offering in the new Nonprofit Cloud from Salesforce that you should know about. The Nonprofit Cloud for Grantmaking product is built to help organizations like yours simplify and accelerate the grantmaking process. Here is an overview of the new Salesforce Nonprofit

Kaia Swift September 29, 2023

CRM

Why Your Nonprofit Should Consider Using Microsoft for More Sophisticated Marketing

If your nonprofit is considering a move to a platform approach to technology that includes sophisticated marketing capabilities, you might want to consider adding Microsoft to the list. As with many other nonprofit technology vendors, there are continual changes and new offerings coming from Microsoft. That’s why I’m sharing some insights in this article to

Kaia Swift September 25, 2023

Data & AI

What to Know About Using Salesforce Accounting Subledger for Nonprofit Dynamic Accounting

Preparing your fundraising data for your accounting system can take significant time and effort. It requires aligning and reconciling information in just the right way. If you’re using Salesforce Nonprofit Success Pack (NPSP) for customer relationship management (CRM), you might have considered using Salesforce Accounting Subledger to help. It’s a package that’s installed “on top”

Kaia Swift September 5, 2023

CRM

What’s happening at Salesforce? Here’s what Nonprofits Should Know

If you follow nonprofit technology news, you might have heard about lots of changes at Salesforce this year – from workforce layoffs to new artificial intelligence (AI) offerings to new product releases. One of the biggest announcements directly impacting nonprofits was the Spring 2023 rollout of the new Nonprofit Cloud. If your nonprofit uses (or

Kaia Swift August 17, 2023