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We hope you find this executive summary on marketing automation for nonprofits useful, and that it helps outline the key concepts to explore as you consider vital fundraising and communication strategies for your organization.
If you would like to talk about your options, and get out the most up-to-date information about what is available, please contact Heller’s digital team so we can discuss your fundraising and engagement needs. Heller Digital works with nonprofit organizations to develop sophisticated online fundraising, marketing and acquisition campaigns. As part of Heller Consulting, our digital agency is not only staffed with expert digital direct response fundraisers and marketers, but also with seasoned technology strategists – all poised to help your organization develop strategy, select technology and run campaigns to help you grow your audiences, deliver outstanding creative and raise more money online..
Click below to download Executive Summary – Marketing Automation for Nonprofits now!
Automation is a tool, an effective strategy is the key to success.
Find out more about the strategies that support marketing automation and how they can impact an organization in this case study from Heller Digital and the Canadian Cancer Society in Saskatchewan (CCSSK).
In this project, detailed pre-planning laid out a blueprint for the priorities and requirements for a new engagement center and clarified how each department would interact. By focusing on the needs of their constituents, CCSSK was able to step away from comparing software features and create an engagement center that truly serves the needs of their constituents. Click here for more details.