Spoiler: Not completely, but our clients are taking a byte. The dazzling improvement of generative AI platforms in the past year has led to increasing comfort among technologists. 67 percent of tech leaders surveyed by Salesforce reported prioritizing AI, with ...Read More
Donors increasingly expect the same level of service from their nonprofit beneficiaries that they get from the corporations they regularly engage with. It is driving a technological revolution in the cause sector, with smart nonprofits leveraging tools and platforms that ...Read More
Peer-to-peer fundraising nets U.S. nonprofits $1.1 billion per year and many are interested in getting a slice of that pie. But how can you make sure your technology and tools are up to the task? Get the skinny. What is ...Read More
If your nonprofit is looking for software that supports more complex marketing capabilities, consider adding Microsoft to your list. Microsoft Dynamics 365 Customer Insights combines modern content development and marketing automation with a powerful segmentation engine that can leverage unified constituent ...Read More
Nonprofits today are facing increasing pressure to not only raise more funds but also to provide their donors with highly personalized experiences. As the competition for charitable dollars intensifies, organizations must leverage innovative strategies to engage supporters in meaningful ways. ...Read More
You probably know that Salesforce continues to roll out new products and functionality. As our team here at Heller Consulting works on technology products with our nonprofit clients, we get to know these products better and have a clearer sense ...Read More
Marketing automation tools offer big potential for nonprofits that want to take their marketing communications and campaigns to the next level. If your organization uses (or plans to use) products on the Salesforce platform and you’d like to use ...Read More
Gmail and Yahoo Mail have announced that they are making changes to their email authentication requirements early in 2024. Is your nonprofit ready for the changes? Let’s look at some key points about the changes and how they might impact ...Read More
If your nonprofit is considering a move to a platform approach to technology that includes sophisticated marketing capabilities, you might want to consider adding Microsoft to the list. As with many other nonprofit technology vendors, there are continual changes and ...Read More
We recently wrote an article on this blog about the benefits of marketing automation for nonprofits. With the right tools and strategies, nonprofits can use marketing automation to improve their constituent communications and campaigns, ultimately providing greater support for their ...Read More