Are you anticipating and meeting your alumni needs? Are you prepared to provide an outstanding experience and engage across their preferred digital channels? Are you attuned to your donors’ values, interests, and preferences? These are complicated questions that can only be addressed with the help of reliable data and robust technology to facilitate interactions.
Multi-faceted engagement, smart segmentation, and positive user experience require new ways of thinking about technology. Transforming your infrastructure and how you use technology is complex.
This guide was written for leaders in higher education advancement to share some of the lessons and insights we have gleaned after years of implementing and guiding higher education advancement offices through Salesforce implementations.
The guide includes:
More Advancement Insights: