In this 1-hour on-demand video, nonprofit technology experts from Heller Consulting and Mass Audubon deliver practical, insight-rich advice on how to make smarter CRM decisions. Presenters Mike Kirkpatrick, Natalie Harvey, and Greg Berry share their guidance on how to approach CRM selection strategically—ensuring your system supports fundraising, engagement, and long-term growth.
Whether you’re starting fresh or refining your current setup, this on-demand video offers a clear path to CRM success.
Watch the On-Demand Video
What You'll Learn
How to recognize when it’s time to upgrade or replace a CRM,