An effective Content Management System (CMS) integrated with your system database and CRM can make a huge difference in the experience a website visitor will have on your website, and is often instrumental in converting a casual visitor to a valuable donor.
While constituents have higher expectations of the organizations they choose to support, nonprofits are tasked with keeping pace with the variety of technologies constituents may choose to utilize to communicate. Direct mail, landlines, desktops and mobile device experiences all need to be user friendly, fast, relevant, and geared toward conversion.
Connecting all this to your Constituent Relationship Management (CRM) system allows you to provide the kind of customized constituent experience that creates long-term loyalty and value for your organization.
While tools and technology may be more flexible and robust than ever – you need to be sure that you are selecting the right CMS for your nonprofit organization and your specific needs. Download CMS Platforms: A Guide for Nonprofits from Heller Consulting and Firefly Partners to get the information you need to clarify what is possible and available in todays market. Find out more about this paper and download it today from our community site The Connected Cause.